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From the Ground Up:
The Story of Croptimistic

Croptimistic Technology Inc. is an international AgTech company best known for our product SWAT MAPS – high resolution soil foundation maps used to execute variable-rate fertilizer, seed, soil amendment, pesticide, or precision water management.
About Us

Croptimistic Technology Inc.

Our founding company, CropPro Consulting, was established in 2003, and in 2008 SWAT MAPS became our flagship product and the foundation for all our premium services. Since then, we’ve continued to provide premium precision agriculture services while advancing our patented technology. We introduced the SWAT ECOSYSTEM, which encompasses a suite of hardware, software, and precision agriculture tools, designed by knowledgeable professionals and proven over the last two decades across many geographies. The SWAT ECOSYSTEM is accessed by a global network of precision agronomy service providers who utilize SWAT technology in delivering precision agriculture services to their farm customers.

Fast forward to 2018, Croptimistic began operations as a privately owned Canadian corporation and quickly grew to attain headquarters in Saskatoon, SK, and offices in Naicam, Yorkton, Humboldt, Edmonton and Kelowna, and additional global operations in Australia and the United States.
In 2021, Croptimistic received investment of $5.2M in Series A funding from Forage Capital Partners. In 2023, CropPro Consulting was acquired by Croptimistic Technology and increased working capital with Series B investment from Forage Capital Partners of $9.1 million.

We've greatly expanded our capacity to develop world-class soil mapping solutions for improved management of crop production around the globe. We take great pride in developing solutions to empower the modern farm with an ecosystem of technology, tools, and knowledge to optimize profitability and sustainability. We are thrilled to be a part of the precision agriculture landscape that is rapidly taking shape and will continue to take steps forward with the vision of being the global leader in premium precision agriculture services.



The Origin of SWAT MAPS’ Precision Ag Technology

SWAT MAPS was built on the belief that fields can be managed better.
 
Early on, we saw that soil, water, and topography could not be understood in isolation. By combining these layers into a single map, we created a clearer and more accurate view of how each field performs. When we took a risk in 2008 and purchased our first piece of soil mapping equipment, a Veris machine, it was the first of its kind in Saskatchewan. This marked the beginning of a long process of learning, refining, and improving how field data is collected and used.

What began as a bold idea has grown into a system that identifies zones within a field and enables precise seed and fertilizer decisions. Today, SWAT MAPS brings together field data, cloud based analysis, and agronomic expertise to deliver simple, scalable solutions for farmers powered by people every step of the way.

Backed by a growing team of dedicated professionals, we focus on creating the world’s best soil mapping software and hardware to help farmers achieve their goals.




Our Mission

Empowering the modern farm with an ecosystem of technology, tools, and knowledge to optimize profitability and sustainability.

Our Vision

To be the global leader in premium precision agriculture services.
Our Core Values

How We work

At Croptimistic, our values are the foundation of who we are and how we work together. Our culture is shaped by the people who live these values each day. These values continue to guide our everyday work and our corporate culture.
Our Sustainability Strategy
M
Maintain a grassroots operation
  • Respect our roots
  • Stay humble
  • Lead by doing
  • Bring Energy
A
Act with Integrity
  • Do what's right, always
  • Own your work
  • Be transparent and trustworthy
  • Keep commitments
P
Pioneers of Innovation
  • Collaborate
  • Be solution-focused and forward thinking
  • Focus on execution
  • Continuously improve
S
Serve our Communities
  • Put people first
  • Deliver excellence
  • Foster growth
  • Engage with purpose

Get Your First Field Free

Ready to see what SWAT MAPS can do for your farm? We're offering your first field up to 160 acres completely FREE! Your free field includes:

  • Mapping
  • Ground truthing
  • Soil sampling
  • Soil assessment & presription

*Must have VR capable controller and equipment. This is the perfect opportunity to experience the power of soil-based zone mapping completely risk free.

Get a Free Demo
Croptimistic Technology Inc. is an international agriculture technology (AgTech) company. We began operating in 2018. Croptimistic is supported by a growing team of professionals who have dedicated their careers to developing the best soil mapping software and hardware in the world.
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